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GETTING YOUR EVENT LISTED
The Hook exists for the pleasure and
edification of its readers, the smartest pack of news
consumers in Virginia.
DEADLINE: WEDNESDAY 8 DAYS
EARLY
Each Wednesday at 5pm for the Thursday paper that
appears eight days later. NOTE: That's the deadline for
getting a tiny listing in the Hook. If you want your
event considered for a lengthier write-up, we recommend
getting it in at least a week earlier than that-- and
including an 800K or larger (but no more than 3mg)
image.
CRITERIA
The Hook evaluates events on a case-by-case basis. We
build the Culture section to emphasize the fine arts in the
area, so our section editors must choose from among many
fabulous Central Virginia events. Therefore, there's no
guarantee your gig will get listed. Alas, many of the finest
bingo games, trunk shows, open houses, hula contests, wine
tastings, and get-rich-quick speeches never get listed.
Some things to think about to make your event more
attractive to our editors:
Is it close to Charlottesville? The farther you
go, the more travel-worthy it must be. (Mick Jagger in
Charlottesvile beats Boxcar Willie in Amherst, if ya know
what we mean.)
Is it affordably priced? When space gets tight,
which is often, we lean toward lower-cost events.
Is it free but designed to get folks to buy
something? Please don't even bother typing up that press
release.
NOTES ON PRESS RELEASES
Recognizing that many community groups have never crafted a
press release, we cordially offer the following tips about
what to include:
-name of sponsoring organization
-name and phone number of key contact person
-a brief description of the event including date, time,
place, and cost
-a publishable contact phone number for public to call
NUTS AND BOLTS
Submissions are accepted via fax at 434-295-8097, in
person at The Hook office, 100 Second St. NW, 22902, but
preferably to the appropriate email address to one of the
editors listed at right.
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CULTURE
EDITORS
The culture editors work from their own home offices, and
they prefer communication with the public via email. If
you'd like to speak with a human being, please call the
Chief Culture Editor.
Chief Culture Editor:
Rosalind Warfield-Brown
434-295-8700x232
copy@readthehook.com
Books:
Mary Esselman
words@readthehook.com
Family:
Linda Kobert
family@readthehook.com
Walkabout:
Mary Esselman
walkabout@readthehook.com
Stage
(plays, dance, comedy, and classical
music):
Rosalind Warfield-Brown
performance@readthehook.com
Music:
Vijith Assar
tunes@readthehook.com
Art:
Laura Parsons
art@readthehook.com
"The Prowl"
Damani Harrison
damani@readthehook.com
 Mr.
Harrison, a musican in his own right, prowls the town in
search of colorful gig. Check out his weekly column, "On the
Prowl."
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